China’s Miniso Group has apologised for promoting itself as a “Japanese-style” brand and said it would make changes across its stores to rectify this, becoming the latest retailer to respond to a surge in patriotism among Chinese shoppers.
China’s Miniso Group has apologised for promoting itself as a “Japanese-style” brand and said it would make changes across its stores to rectify this, becoming the latest retailer to respond to a surge in patriotism among Chinese shoppers.