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Opinion / Understanding Gen Z’s newfound obsession with Pakistani dramas

Pakistani dramas, once a peripheral cultural product in this region, have seemingly surged in popularity among Gen Z viewers in Bangladesh. Not in a nostalgically indulgent way, but with the kind of fervent devotion that leads to 1-billion-view YouTube milestones, fan edits on Instagram, and TikTok videos that reimagine tearful climaxes as memes. The real question is no longer whether this trend is genuine, it is, but rather why now?

April 17, 2025
April 17, 2025

Understanding Gen Z’s newfound obsession with Pakistani dramas

Pakistani dramas, once a peripheral cultural product in this region, have seemingly surged in popularity among Gen Z viewers in Bangladesh. Not in a nostalgically indulgent way, but with the kind of fervent devotion that leads to 1-billion-view YouTube milestones, fan edits on Instagram, and TikTok videos that reimagine tearful climaxes as memes. The real question is no longer whether this trend is genuine, it is, but rather why now?