Miniso Bangladesh recently won the "Best Marketing of the Year" award at the Miniso Global New Product Launch Carnival in Guangzhou, China.

Recognised for their standout campaigns, creative brand experiences, and strong emphasis on community building, as well as an exceptional store launch featuring the popular Harry Potter IP merchandise, the team's innovative efforts have placed Bangladesh in the global spotlight, according to a press release.

From themed launches to memorable in-store experiences, Miniso Bangladesh continues to set a high standard for the retail shopping experience.

As part of these achievements, the team received an honorary invitation to the Miniso Wonder Carnival of Global New Products 2025 in China, during which the award was presented by Vincent Huang, vice-president of Miniso.

The event also offered a preview of several upcoming exciting releases, including collaborations with popular IPs such as Stranger Things, Disney, Marvel, Star Wars, and many more.

Miniso Bangladesh fans can look forward to an exciting range of products in the coming months.