BRAC Bank organised the "TARA Uddokta Mela 2025" at the Aloki Convention Centre in the capital's Gulshan, with the aim of promoting locally crafted products from women entrepreneurs.

Around 85 female entrepreneurs from across the nation are showcasing their unique, locally-made products at the two-day event, which commenced today.

Nazma Mobarek, secretary of the Financial Institutions Division at finance ministry, inaugurated the fair as the chief guest, said a press release.

The entrepreneurs are presenting an eclectic array of Bangladeshi-made products, including bespoke boutiques, hand-stitched garments, artisanal crafts, clay and jute goods, processed leather items, Jamdani and Moslin textiles, culinary offerings, organic skincare products, as well as bamboo and rattan creations.

In addition, the fair offers several special attractions, such as an Iftar and dinner food court, Hawai Mithai for visitors, a bioscope for the younger generation, free mental well-being sessions and health checkups, as well as travel consultancy and tour management services.

The exhibition is open to the public from 10:00 am to 11:00 pm.

Meheriar M Hasan, chairperson of the bank, attended the programme.

Speaking about the exhibition, Selim RF Hussain, managing director and CEO, remarked, "The TARA Uddokta Mela provides an invaluable platform for entrepreneurs to preserve and promote traditional products, deeply rooted in the cultural and heritage of our country."

"We are committed to hosting many such fairs in the future, showcasing products by women entrepreneurs from across the nation. This event is a testament to our strong dedication to supporting women in business," he added.

Nawshad Mustafa, director of the SME and Special Programmes Department at Bangladesh Bank; Farzanah Chowdhury, managing director and CEO of Green Delta Insurance Company; Farzana Khan, deputy managing director of the SME Foundation; and Syed Abdul Momen, deputy managing director and head of SME banking at BRAC Bank, were also present.